Posted by Jennifer on Friday, January 24th, 2014 and filed under
SURVEY SHOWS NEED FOR CONVENIENT MOBILE SOLUTION
CHICAGO, IL (Jan 24, 2014) — For our whole lives, our mothers have known best. It’s no surprise we want to thank them frequently for their love, encouragement and support. New survey results from GimmeAnother’s online shopping data series indicate that nearly half of respondents would love to use a one-click re-ordering option on their iPhones to send their mothers a favorite flower arrangement.
“It’s theoretically impossible to thank my mother for everything she’s done for me, and I often feel a little guilty for not expressing my gratitude more often,” said Kevin Cullum, GimmeAnother’s operations manager. “Here’s the thing. It’s a drag to call up a flower shop and deal with all the logistics. If I had an app to take care of all the details, you bet I’d send her more flowers than she’d ever know what to do with.”
GimmeAnother is a mobile application services company that uses “Save-to-Mobile” technology to allow shoppers to save their favorite products to one easy-to-use app for purchase at a later date. GimmeAnother users can simply open up the app and re-order items as they need them or think about them.
GimmeAnother has been conducting a series of surveys about online shopping habits. The latest survey results showed that 40% of respondents ages 18 to 34 answered “yes” to the question, “If you could re-order a unique arrangement of flowers with a re-order button on your iPhone, would you?” And 57% of respondents ages 35 to 44 answered “yes” to the same question.
What does the percentage increase in the older age group indicate? “I guess as we mature and become parents ourselves,” said Andrew Figgins, GimmeAnother’s chief technology officer, “we realize just how much our moms have done for us. My iPhone is always on me. With GimmeAnother, all I have to do is press a button and show her that I care.”
The game-changing GimmeAnother app empowers consumers with the convenience to repurchase their favorite products via smartphone or tablet with the touch of a button in 10 seconds or less and, for retailers, fosters customer loyalty and retention. Retailers can find more info and sign up at www.recurrable.com.